AutoAlert | Portfolio | HGGC

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AutoAlert is a SaaS CXM and incentive management platform that drives relevant consumer interactions via predictive data-driven marketing intelligence to automotive retail and enterprises throughout North America and Europe.

AutoAlert pioneered automotive data-mining in 2002 and continuously innovated to build the largest ecosystem of customers by consistently delivering compelling ROI. More than 3,200 dealerships, 35 automotive brands and 200,000 users have benefited from incremental sales and higher profits while optimizing OEM incentives resulting in high-converting private offers at the same or lower spend levels.

Company Details

  • Headquarters Irvine, CA
  • WebsiteLink
  • Status Former
  • Portfolio Fund II


HGGC Acquires Customer Experience Software Leader MotoFuze

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Aug 14, 2020

AutoAlert Names Allan Stejskal Chief Executive Officer


Dec 01, 2015

HGGC Acquires Customer Experience Software Leader MotoFuze

HGGC has acquired MotoFuze LLC as an add-on for its portfolio company AutoAlert. No financial terms were disclosed. MotoFuze LLC is a customer experience management platform for the automotive sector.


Apr 01, 2014

HGGC Invests in Cloud Services Provider Auto Alert

Despite rising valuations in the software industry, HGGC continues to close deals.


Apr 01, 2014

HGGC Revs Motor with 3 Deals in One Day

The firm, co-founded by former San Francisco 49ers quarterback Steve Young (pictured), announced purchases of AutoAlert, Polaris Library Systems and closed on a Jabil Circuit unit